Privacy Policy

Last updated: October 20, 2026

1. Information We Collect

We collect information you provide directly to us, such as when you create an account, use our services, or contact us for support.

Personal Information

  • Name and contact information (email, phone number)
  • Account credentials (username, password)
  • Property search preferences and saved searches
  • Communication preferences

Usage Information

  • Search queries and interactions with our AI
  • Properties viewed and saved
  • Device information and IP address
  • Browser type and operating system

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Send property alerts and notifications
  • Personalize your experience and recommendations
  • Communicate with you about our services

How we contact you

We use your contact details to message you by email, WhatsApp, SMS and outbound voice call. Service messages — account, billing, security and the property alerts you have set up — are sent as part of running your account, on the basis of our legitimate interest in providing the service you signed up for. While you are on a free trial or a paid plan, and for 90 days after it ends, we may also message you on WhatsApp, at the mobile number you gave us, about getting started, your account and payments, and the deals, features and offers of the service; you agree to this when you accept our Terms. Other marketing, by email or SMS, is sent only where you have given separate consent in the app.

You can withdraw your consent at any time — reply STOP on WhatsApp, use the unsubscribe link in any marketing email, or tell us on a call — and we will stop. You will still receive essential service messages while your account is open.

We use the mobile number you give us when you sign up for these WhatsApp messages. If you connect WhatsApp, tick the optional WhatsApp box, or reply to one of our messages, we store your phone number and a record of when and how you agreed. WhatsApp messages are delivered through a third-party messaging provider acting on our instructions, and are also subject to WhatsApp's own terms and privacy policy. We do not sell your contact details to anyone.

3. Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except in the following circumstances:

  • With your explicit consent
  • To comply with legal obligations
  • To protect our rights and safety
  • With service providers who assist in our operations

Finance partner referrals

If you ask to be introduced to our featured finance partner — by completing the "Get introduced" finance enquiry form — we share the details you provide so they can contact you about finance for your enquiry. This applies whether you are a registered user or submit the form as a guest.

We share:

  • Your name, email address and (if given) phone number
  • The property and the figures relevant to your enquiry (such as price, loan amount, deposit, purpose and any notes you add)

We share this only with your explicit consent, which you give by ticking the consent box on the form. Once we pass your enquiry to our featured finance partner, they process your information as an independent data controller under their own privacy policy.

Any marketing preference you set on the form (for example, to receive property deal alerts) is separate from your finance enquiry, is optional, and you can withdraw it at any time.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

5. Your Rights

Under applicable data protection laws, you have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Delete your personal information
  • Object to processing of your information
  • Data portability

6. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience, analyze usage, and provide personalized content. You can control cookie settings through your browser preferences.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. You can request deletion of your account and associated data at any time.

8. Browser Extension

If you install our Chrome browser extension ("Prop AI Deals for Rightmove & Zoopla"), we collect the following information when you visit a Rightmove or Zoopla property listing page:

  • The property's external ID (a numeric identifier extracted from the URL)
  • Telemetry events about your interactions with the extension (sidebar rendered, property added to pipeline, enquiry drafted)
  • Your Prop AI Deals account ID (for authentication)

We do not collect the page's HTML content, your browsing history outside Rightmove and Zoopla, or any personal data from the listing pages themselves. The extension only activates on *.rightmove.co.uk and *.zoopla.co.uk domains.

Authentication is synchronised from your Prop AI Deals account via Clerk's secure sync host feature — you sign in once on our website and the extension inherits that session. You can sign out at any time from the extension popup.

9. Gmail Integration (Google API Services)

If you choose to connect your Gmail account (an optional feature for Pro and Founder plans), Prop AI Deals requests the gmail.compose scope. We use this access for one purpose only: to create draft emails in your Gmail Drafts folder when you click "Push to Gmail Drafts" on a property enquiry, offer letter, or investor pack cover note.

We do not send emails on your behalf, read, list, or modify the messages in your inbox, or access your contacts. Drafts are placed in your account for you to review and send yourself. You can disconnect your Gmail account at any time from Settings, which revokes our access immediately.

Access and refresh tokens are encrypted at rest (Fernet AES-128) and are never written to our logs. Tokens are scoped to your individual account and are never shared across users.

Prop AI Deals' use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We only use Gmail data to create drafts on your behalf, never read inbox content, never share with third parties, and never use it for advertising.

10. Press Contacts

We email journalists and editors about our property data. We write to the addresses they publish for press contact, such as a newsdesk or a byline page, and we do this under legitimate interests: sharing accurate, newsworthy figures with people whose job is to cover them.

For each press contact we hold:

  • Name, outlet and role
  • Email address
  • The public page where we found the address
  • A record of what we have sent and any reply

To opt out, reply STOP to any of our emails, or email [email protected]. We stop straight away. You can also ask what we hold about you, or ask us to correct or delete it.

We never email personal webmail addresses automatically. Anything addressed to one is written by hand, or not sent.

We keep a press contact's details until they opt out. After that we keep only the address on a suppression list, so we do not write to them again.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Data Controller: Prop AI Technologies Ltd (trading as Prop AI Deals)
Email: [email protected]
Address: 86 Broad Street, Glasgow, G40 2BA

    Privacy Policy | Prop AI Deals