Land · ST4 4PZ
For saleListed 265 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Auction Commencing on Monday 02nd February at 1pm and ending 24 hours later on Tuesday 03rd February at 1pm with Auction House South Yorkshire Please register to bid via our website - auctionhouse.co.uk/southyorkshire Freehold Land formally part of the Shelton Works, Shelton, Stoke-on-Trent, Staffordshire ST4 4PZ Being sold at auction is a remaining parcel of land which originally formed part of a much larger area of land.
The plans in the description also shows other adjacently located land that is not included in this sale.
The auctioneers have not viewed/ measured the land - buyers are to rely on their own enquiries only regarding any size or measurements.
The land is sold subject third party notices/unilateral notices and rights of ways (if applicable).
In the title register it is mentioned that a Gas Govenor Unit has been erected which is let on a long lease that commenced on the 24th October 2022.
Location Situated in the very popular Festival Park Area of Stoke-on-Trent which has undergone a huge amount of regeneration and redevelopment over recent years.
Much of the area was redeveloped by the well known St. Modwem Properties Ltd into a vast popular modern industrial, shopping and modern office building location.
The main A500 (Queensway) provides fast road access to the wider motorway network.
Tenure - Freehold Guide Price £50 + fees Tenure: Freehold Administration Fee: £1200 inc VAT payable on exchange of contracts.
Disbursements: Please see the legal pack for any disbursements listed that may become payable by the purchaser on completion.
Value & comps
No previous sales on record.
See the independent valuation, upside vs guide, and per-strategy max bid for this lot. Sign in to see it.
Returns
Set an offer; the calculator follows it.
Archie refurb estimate: a Pro feature
0.0% below starting price
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs

FAQ
About Freehold Land formally part of the Shelton Works, Shelton, Stoke-On-Trent, Staffordshire ST4 4PZ
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