3-bedroom flat · W12 7FW
For saleListed 9 days
Opportunity summary
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About
A high design Studio apartment, situated on the 2nd floor of The Ariel within the Television Centre development.
Description The Ariel is the only tower in the Television Centre, which offers stunning views across West London.
This new 23 storey residential building offers a standout collection of studio, 1, 2 and 3 bedroom apartments and penthouses Designed by Stirling prize winning architects AHMM, explore private residents' amenities and enjoy easy access to Central London.
Former home to the BBC, set the foundation for your future. A place for individuals to come together to live, work and explore.
Television Centre offers residents' private amenities across a number of buildings.
including; 24/7 Concierge, Residents' Lobby with Co-Working facilities, Wellness Lounge, Personal Training & Yoga/ Pilates Studio, Roof Terrace, Bar and Lounge, Private Dining & Meeting Room, Residents Lounge, Cinema.
All residents have access to the 25,000 sq ft Soho House gym and swimming pool. The Television Centre is the reinvention of a London landmark.
It has been transformed into a new working, living, thriving community honouring its previous history with original features and the historic studios which have been refurbished for live audiences.
Location Located in the heart of White City. The former BBC Television Centre sits on Wood lane, next to Westfield West London.
The Television Centre is a cultural icon and a landmark piece of modern architecture.
Beautifully restored to its former glory, this development boasts a luxurious lifestyle with unique access to Soho House facilities.
The apartments designed by award winning architects AHMM built to compliment it.
A stunning landscaped garden offers a tranquil oasis from the bustle of the famous forecourt, with its tiered landscaping and al fresco dining.
Beneath the Helios, in the old BBC archives, is the incredible 25,000 sq ft Soho House gym and swimming pool.
Residents benefit from access to the gym and pool, a 24 hour 5* concierge, a private cinema, lounge and lobby.
Ideally located with access to the glorious open space of Hammersmith Park boasting a Japanese Garden, a gated children's play area, bowling green, tennis courts and five-aside football pitches.
With White City Station (approximately 0.1 mile, Central line), Wood Lane (approximately 0.1 mile, Hammersmith & City and Circle lines) and Shepherds Bush (approximately 0.6 miles, Central line and Overground lines) stations on your doorstep.
The Television Centre is served by excellent Underground, Overground, bus and road routes into the West End, the City and Canary Wharf.
Square Footage: 405 sq ft Leasehold with approximately 973 years remaining. Additional Info Ground Rent: Peppercorn Service Charge: estimated £10.15 per sq ft per annum
Value & comps
No previous sales on record.
Returns
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Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
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FAQ
About The Ariel, Television Centre, Wood Lane, London, W12
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