1-bedroom flat · WC2R 1AB
To rentListed 3 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
This fabulous and truly exquisite 1 double bedroom apartment represents the luxury of London living situated right in the heart of central London - Strand, Westminster.
Set in the historic Strand on the boundary of The City and fringes of the capitals theatre scene. The location is also within easy reach of the area's educational institutions.
The property is only moments from the River Thames, Covent Garden, Houses of Parliament and Trafalgar Square.
The location is perfectly appointed for access to culture, entertainment, fashion and shopping.
Enjoying the easy access to a number of transport stations, with Temple, Covent Gardens and Holborn underground stations being close by (Circle, District, Central & Piccadilly Lines).
There are also plenty of local buses available along the Kingsway.
Set on the raised ground floor, this impeccable apartment is offered on a contemporarily furnished basis and has been stylishly decorated throughout.
It comprises of a large open plan reception room with dining space and sizeable floor-to-ceiling windows affording lots of natural daylight into the property.
There's a fully fitted modern kitchen integrated with well-known appliances (including add-on features: Wine cooler, coffee machine & pizza bakers), Large master bedroom with plenty built-in storage spaces set within the walking closet and a marble finish double bathroom.
The property further benefits include air conditioning, under floor heating, ceiling speaker, Smart-Device controllable home automation system, double glazed windows, hardwood floors in the reception room & hallway, luxury comfort carpet in the bedroom, private balcony accessible from the reception room, very good size hallway with built-in storage room and a separate utility room.
Underground parking on separate negotiation.
The residents also freely enjoy from 24 hours security, 5-stars concierge, CCTV, lift access, meeting lounge, luxurious swimming pool, top-end fully equipped onsite gym facility, virtual golf, high-spec cineplex (personal blu-ray disc on demand), Spa, Jacuzzi, Sauna, Steam Room and Therapy Suite.
The property is located in one of the most enviable locations in London, moments from the designer and high-street shops.
Other nearby amenities include a selection of theatres, lively bars, nightclubs, restaurants and cafes. Epc-b
Value & comps
No previous sales on record.
Rental comparables are shown in the Rental section below. Sold comparables remain for area capital context only.
Returns
Short-let restrictions apply
We're still gathering serviced-accommodation data for this area.
This is not financial or investment advice. Prop AI Deals is not authorised by the Financial Conduct Authority (FCA) to provide investment advice.
All investment calculators, property analyses, and AI-generated insights are for informational purposes only. Property investment carries risk and may result in financial loss. All calculations should be independently verified and you should consult with FCA-authorised financial advisers before making any investment decisions.
Past performance does not guarantee future results. Tax implications vary by individual circumstances.
Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
.png)
FAQ
About Milford House,190 Strand, Strand, Holborn
Explore nearby