1-bedroom flat · WC2R 1AB
For saleListed 538 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Alliance London is delighted to introduce this exceptional one-bedroom apartment situated in the prestigious 190 The Strand, an exclusive development in the heart of London’s WC2R.
Boasting elegant interiors and high-end finishes throughout, this apartment offers a blend of comfort and sophistication.
Upon entering, you’ll find a spacious entrance hall with ample built-in storage, leading to a generous open-plan reception room and L-shaped kitchen that seamlessly connects to a private balcony.
The substantial double bedroom, complete with bespoke walk-in wardrobes, ensures an excellent balance of space and convenience. Completing the property is a luxurious bathroom suite.
Residents of 190 The Strand enjoy unmatched amenities, including a five-star, 24-hour concierge service, a private cinema, and a state-of-the-art gym.
The development also features an exclusive swimming pool and spa.
Located in London’s WC2R, the apartment is perfectly positioned near the iconic Strand, one of the capital’s most vibrant and historic streets.
The area is renowned for its world-class theatres, luxury boutiques, and fine dining establishments, while landmarks such as Somerset House, Covent Garden, and the River Thames are just a short stroll away.
With excellent transport links, including nearby Temple and Covent Garden Underground Stations, residents can easily access all that London has to offer.
This stunning apartment at 190 The Strand is an ideal investment or home for those seeking refined living in one of London’s most sought-after locations Boasting elegant interiors and high-end finishes throughout, this apartment offers a blend of comfort and sophistication.
Upon entering, you’ll find a spacious entrance hall with ample built-in storage, leading to a generous open-plan reception room and L-shaped kitchen that seamlessly connects to a private balcony.
The substantial double bedroom, complete with bespoke walk-in wardrobes, ensures an excellent balance of space and convenience. Completing the property is a luxurious bathroom suite.
Residents of 190 The Strand enjoy unmatched amenities, including a five-star, 24-hour concierge service, a private cinema, and a state-of-the-art gym.
The development also features an exclusive swimming pool and spa.
Located in London’s WC2R, the apartment is perfectly positioned near the iconic Strand, one of the capital’s most vibrant and historic streets.
The area is renowned for its world-class theatres, luxury boutiques, and fine dining establishments, while landmarks such as Somerset House, Covent Garden, and the River Thames are just a short stroll away.
With excellent transport links, including nearby Temple and Covent Garden Underground Stations, residents can easily access all that London has to offer.
This stunning apartment at 190 The Strand is an ideal investment or home for those seeking refined living in one of London’s most sought-after locations
Value & comps
No previous sales on record.
Returns
Set an offer; the calculator follows it.
We're still gathering serviced-accommodation data for this area.
Archie refurb estimate: a Pro feature
0.0% below asking
This is not financial or investment advice. Prop AI Deals is not authorised by the Financial Conduct Authority (FCA) to provide investment advice.
All investment calculators, property analyses, and AI-generated insights are for informational purposes only. Property investment carries risk and may result in financial loss. All calculations should be independently verified and you should consult with FCA-authorised financial advisors before making any investment decisions.
Past performance does not guarantee future results. Tax implications vary by individual circumstances.
Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
.png)
FAQ
About 173 Milford House, 190, Strand, London
Explore nearby