We've tightened what earns a Pursue. A home now needs a published valuation, a strategy that still makes money after real running costs and lender stress tests, and no listing problems that would stop a mortgage. You'll see fewer Pursues, and each one has been checked harder.
See how verdicts work2-bedroom flat · W5 2AL
Listing removedListed 342 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Welcome to Willow & Verde Apartments a beautiful collection of 14 apartments set within two detached buildings designed in a period style on a beautiful tree-lined street in Ealing.
The Willow Verde consists of two & three bedrooms apartments some with private gardens/terraces and some with communal garden are enviably located for everyday living and welcoming visitors from London and beyond.
Gordon Road presents the ideal balance of city convenience and residential serenity.
This prestigious, tree-lined street is not only surrounded by a wealth of amenities and green spaces but also enjoys close proximity to Ealing Broadway, where you'll find some of the best bars, restaurants, and vibrant nightlife outside of the West End.
Gordon Road benefits from unparalleled connectivity as it is ideally position between Ealing Broadway Station, serviced by three main Underground lines (Elizabeth, Central, and District) whisking you into the heart of London in under 15 minutes and West Ealing Station ( Elizabeth Line.
For those in pursuit of travel convenience, the A40 offers rapid access westwards, from West London to Wales, and perfect for commuting to Oxford and beyond.
Heathrow Airport is also within easy reach, accessible either through the Elizabeth Line in a mere 21 minutes or via a 26-minute journey along the M4, making international travel seamlessly effortless.
Value & comps
No previous sales on record.
Returns
Set an offer; the calculator follows it.
Short-let restrictions apply
We're still gathering serviced-accommodation data for this area.
Archie refurb estimate: a Pro feature
0.0% below asking
This is not financial or investment advice. Prop AI Deals is not authorised by the Financial Conduct Authority (FCA) to provide investment advice.
All investment calculators, property analyses, and AI-generated insights are for informational purposes only. Property investment carries risk and may result in financial loss. All calculations should be independently verified and you should consult with FCA-authorised financial advisers before making any investment decisions.
Past performance does not guarantee future results. Tax implications vary by individual circumstances.
Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
FAQ
About Gordon Road, Ealing, W5
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