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See how verdicts work3-bedroom flat · W2 4BF
For saleListed 23 days
Opportunity summary
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About
A magnificent 3 bedroom duplex at The Whiteley, offering 3,983 sq ft, a spectacular 6.1m high reception, 4 Juliette balconies and exclusive Six Senses amenities in Bayswater.
Description A magnificent 3 bedroom duplex at The Whiteley, offering 3,983 sq ft of exceptional accommodation across the 3rd and 5th floors of this landmark Bayswater development.
The spectacular reception and dining room forms the architectural centrepiece of the residence.
Extending to approximately 31 ft 6 in, its extraordinary 6.1m ceiling height creates a dramatic sense of volume and grandeur, while 4 Juliette balconies enhance the natural light and architectural impact.
A separate kitchen adjoins the dining area, creating an impressive setting for large scale entertaining. The expansive entrance hall establishes a distinguished sense of arrival.
The 3rd floor also accommodates 2 beautifully proportioned bedroom suites, each with a dedicated dressing area and bathroom, alongside a guest WC and excellent storage.
Occupying the upper floor, the private principal suite provides a remarkable retreat comprising a substantial bedroom, separate living room, extensive dressing room and luxurious bathroom.
A secondary entrance offers an additional level of privacy and convenience.
Residents benefit from exclusive Six Senses Place membership and access to an outstanding collection of wellness and lifestyle amenities, including a 20m swimming pool, Six Senses Spa, fitness facilities, residents’ library, club room, music room and sports hall.
A dedicated residential team, 24-hour reception, concierge and on-site security complete the exceptional offering.
With its imposing 6.1m high reception, vast proportions, private principal floor and 4 Juliette balconies, this magnificent duplex represents a rare opportunity to acquire an exceptional luxury apartment at The Whiteley, beside Hyde Park in Bayswater.
Location The Whiteley occupies a prestigious Bayswater address beside Hyde Park, placing residents between Notting Hill, Westbourne Grove, Kensington and Paddington.
Queensway offers international dining, cafés and shops, while Kensington Gardens, the Serpentine Galleries, Kensington Palace and Royal Albert Hall contribute to the area's cultural appeal.
Excellent connections from Queensway and Bayswater stations provide easy access across central London. Square Footage: 3,983 sq ft Leasehold with approximately 994 years remaining.
Additional Info Tenure: 979 year leasehold approximately Service charge: Estimated £18.99 per square foot per annum.
Ground Rent: Peppercorn Car parking: £150,000 Storage Room: £50,000 Reservation Fee: 1 bed: £15,000.
2 & 3 beds: £25,000,4 beds: £35,000,5 beds & Penthouses: £50,000 Exchange: 10% minus reservation fee (21 days after reservation) remaining 90% on Completion Building Warranty: 10 year Building Life Plan warranty
Value & comps
No previous sales on record.
Returns
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Short-let restrictions apply
We're still gathering serviced-accommodation data for this area.
Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
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FAQ
About 304 South,, The Whiteley, Queensway
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