2-bedroom flat · W12 7FS
For saleReduced £100k (−10.5%) on 24 SepListed 181 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Set in the iconic Helios building, in the Television Centre development, is this lovely two bedroom, two bathroom apartment situated on the third floor, spanning approximately 932 square feet of living space.
The property benefits from a spacious open-plan kitchen/reception room, a large principal bedroom with an en-suite bathroom and a walk-through wardrobe.
There is a further double bedroom and a separate bathroom.
The Television Centre is the reinvention of a London landmark into a working, living, thriving community with television studios, independent restaurants, a Soho House hotel, an art-house cinema, and a 25,000 square foot leisure facility including a premium health club, pool and spa.
Residents also benefit from a 24-hour concierge, a residents' lounge with outdoor seating and Japanese landscaped gardens.
The Television Centre is situated in West London, on the edge of Shepherd’s Bush, next to Westfield shopping centre, within the overall 145-acre regeneration of White City.
The Television Centre has easy access to London’s vast, established transport network.
In addition to White City and Wood Lane Underground stations, the area is served by excellent Overground, bus and road routes into the West End, the City, Canary Wharf and beyond.
Value & comps
No previous sales on record.
Returns
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We're still gathering serviced-accommodation data for this area.
Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
FAQ
About Apartment 305, 3 Television Centre, 101, Wood Lane, White City
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