1-bedroom flat · W2 4BF
For saleListed 524 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
A landmark transformation of the former department store, The Whiteley has become one of London?s most sought-after addresses, blending its storied past with contemporary luxury.
Every detail has been meticulously considered to create an elegant and inviting home set within a community that offers world-class amenities.
This perfect pied-à-terre has a chic and contemporary finish, with parquet flooring and Crittall doors and bright and airy spaces.
Located on the first floor, the apartment boasts high ceilings that enhance the sense of space and light throughout.
The expansive open-plan living area features elegantly finished floors and flows into a chic and pared-back modern kitchen. The primary bedroom has generous proportions and an ensuite bathroom.
Both the bedroom and the bathroom have a soothing, neutral palette.
Residents of The Whiteley enjoy unparalleled access to the renowned Six Senses Hotel and Spa, a range of upscale shops and restaurants, and the fresh new energy of this revitalised neighbourhood.
With excellent transport links nearby and Kensington Gardens just a short stroll away, this property is defined by both convenience and luxury in one of London?s most exciting new developments.
Value & comps
No previous sales on record.
Returns
Set an offer; the calculator follows it.
We're still gathering serviced-accommodation data for this area.
Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
FAQ
About The Whiteley, Queensway, London, United Kingdom, W2, United Kingdom
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