3-bedroom flat · W12 7RG
For saleListed 540 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Set within one of White City’s most prestigious residences, this exceptional three bedroom, four bathroom apartment offers a rare blend of architectural finesse, intelligent design, and elevated lifestyle.
Positioned in a landmark development moments from Westfield Shopping Centre, Imperial College, and the BBC Studios, this property is a masterclass in contemporary luxury, perfectly tailored for professionals and global thinkers who value space, serenity, and strategic location.
From when you enter, you are greeted by a stunning apartment with full height windows, benefiting from panoramic views of the city skyline.
Each room flows with natural light thoughtful and quality touches from the bespoke kitchen outfitted with integrated Miele appliances, to the ensuite bathrooms adorned in high quality finishes.
The spacious, open-plan living area is perfect for both entertaining and unwinding, while each bedroom has been curated as a private sanctuary with generous wardrobes and serene outlooks.
The fourth bathroom ensures effortless hosting and guest convenience.
Located in a safe development which includes a concierge, residents lounge, fitness suite, and residents spa, this is luxury redefined for the modern professional.
Both the Central Line and the London Overground provide seamless access to Central London, while the immediate neighbourhood offers art, green space, alfresco dining, and design led culture at your doorstep.
Highlights 3 Luxuriously Appointed Bedrooms 4 Designer Bathrooms (3x ensuite, 1 WC) Private Balcony / city skyline views Concierge, Gym, Residents Lounge Walking distance to Westfield shopping centre, Transport and restaurants.
Available Immediately This is more than a residence—it’s a statement of success. Enquire today to schedule a private viewing.
Value & comps
No previous sales on record.
Returns
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Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
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FAQ
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