3-bedroom flat · WC2R 1AB
For saleReduced £550k (−12.2%) on 7 MayListed 357 days
Opportunity summary
See Archie’s verdict, returns by strategy and what to check before viewing.
About
Description This exceptional three-bedroom lateral apartment lies in one of central London’s most prestigious developments, 190 Strand. Offering over 1,900 sq.
Ft of beautifully finished living space, this turnkey home pairs modern architecture with hotel-style amenities and a rare sense of privacy in the very heart of the city.
Inside, the apartment has an effortless, open feel. The main reception room stretches the full width of the building, framed by floor-to-ceiling glass that floods the space with light.
The kitchen, fitted with Gaggenau and Miele appliances, is anchored by bespoke cabinetry in natural tones and a large island that draws the living and dining areas together.
Each of the three bedroom suites is generous in scale, with bespoke wardrobes and elegantly finished bathrooms.
The principal suite and a second bedroom both open onto Juliet balconies, while two of the ensuite bathrooms include baths as well as walk-in showers.
A separate utility room and underfloor heating complete the space.
Residents enjoy 24-hour concierge, secure underground parking, a private spa and pool, residents’ gym, golf simulator and business lounge.
From this address, London’s cultural landmarks are on the doorstep, Somerset House, Covent Garden, the Royal Opera House and the National Gallery are all within a short stroll.
Temple Underground Station (Circle and District lines) is just 0.1 miles away, ensuring superb connections across the city.
Value & comps
No previous sales on record.
Returns
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Archie refurb estimate: a Pro feature
0.0% below asking
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Deal
Properties like this can earn 2–3x BTL yields when converted to HMO, with retrofit costs around £10k/room. Sign in to see the full tier, yield projection, and cost breakdown.
Commercial properties like this can earn 30-50% higher yields when converted to residential under Class MA / Q / P / PA, with prior approval costing ~GBP 96/unit. Sign in to see the recommended route, yield uplift, and cost breakdown.
BRRR-suited properties can recycle 80-100% of investor capital on refi, leaving a high-yielding rental with most of the money out. Sign in to see the refurb cost stack, ARV projection, and refinance maths.
Detached + large garden = sub-division play. Pro tier unlocks the tier badge, plot size, uplift estimate, and regional land benchmark.
Short-lease flats trade at deep discount, but extending under the 1993 Act often costs far less than the discount. Pro tier unlocks the tier badge, premium breakdown, long-lease ARV and arbitrage maths.
See projected short-stay revenue vs a vanilla BTL for this property.
See real sub-let margins (HMO room rates & SA nightly rates) vs the landlord rent.
Area
Agent & docs
FAQ
About 190, Strand, Strand, London
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